this post was submitted on 22 Sep 2023
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Gmail was invite only at first probably because Google didn't want it to grow faster than they could buy hard drives. It gave you a gigabyte of email storage which at the time was huge. I'm certain they did that for technical reasons.
You're right, but for those who may not know the details or the impact at the time, Google was offering 500x more storage - at the free tier - than some of the competition - hotmail - who were charging people for just 10 MB of storage. This forced hotmail to increase its free tier to 250 MB and 2 GB for customers paying $20 USD/year.
Source: https://web.archive.org/web/20230815014711/https://www.cnet.com/tech/services-and-software/hotmail-to-offer-250mb-of-free-storage/
It's hard to explain what an absolute paradigm shift Gmail was. It was about as drastic a difference as you could have with personal email without altering the core service. Orders of magnitude more storage, completely free to the end user, a responsive and usable web interface, a single unobtrusive 1-line text ad when we were used to at least half a dozen that were often full-size banners or even popups, and a good search tool.
My wife (then fiancee) got us invites, and it was like Christmas. And all from the company that was way less creepy than Microsoft! I'm sure that part would never change.
Might Bluesky be doing the same?
Slow roll until the infrastructure can handle it and a little bit of that "exclusive" feel to it since not everyone can just join immediately.
So more Gmail than G+
Yeah they're working hard on scaling, they've had recurring performance issues but have managed to get it stable again even with higher load now
It's also easier to find and fix bugs with smaller numbers of people, especially performance bugs which can be amplified at scale. So it gives them a lot of time to work through issues over the beta. It also gives them time to build teams around the expanding infrastructure and build processes for monitoring and handling issues as a larger team.
Plus, these invite only periods start with more tech savy early adopters who more willing to put up with issues, and willing to provide decent bug reports to fix them.
"i am the choosen one!" As if...
Boy, our servers are ducktaped!