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I do have a little experience and you are correct! Canvassing or fliers or whatever is very much a YMMV per location but collaborating with fellow supporters and grabbing data to back up your position are both solid starting points.
Hooray, I'm glad my thought process for initial steps was correct. If you don't mind me asking, my thought process for the recommendation of canvasing as opposed to something like flyers is that doing so would make you and your efforts come across as more human and genuine, especially if part of the pitch was that Comcast was astroturfing, do you know if that's something that actually works?
Like I said your mileage may vary. I know in my town, fliers are fairly effective because there are a lot of high-foot-traffic spots where they can be posted. I don't think I've ever seen someone go door to door about something, but we have had folks attend local events with requests for signatures and they seem to do decently. You gotta know your community to know how best to reach out to them.