this post was submitted on 09 Oct 2024
611 points (96.6% liked)
Technology
60052 readers
2816 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 2 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
SEO spam has been a problem for a long time, but AI has allowed it to be accelerated to a whole new level.
Sounds interesting. Care to elaborate that part about AI accelerating SEO spam?
I think OP is referring to the fact that bad actors, who are exploiting facets of SEO (rather then providing "meaningful" content), use to need to programically generate content (pre-AI/LLM).
For a real reader, it was obvious (at a quick glance) this was meaningless garbage. As they would often be large walls of text that didn't make sense, or just lists of random key words.
With LLM/AI, they're still walls of text and random key words, but now they grammatically/structurally correct and require no real effort to generate. Unfortunately, it means that the reader actually need to invest time in reading it. You'll also notice a growing trend in articles (especially in "compare X vs Y" type articles), the same content is recycled and rephrased to "pad" the article and give it a higher SEO ranking.