this post was submitted on 22 Sep 2024
302 points (97.2% liked)
Technology
59374 readers
7033 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
Sure, but you can use someone's likeness to fraudulently tie them to some product you're pushing. The burden here is if the average person familiar with the voice would mistake it for support, and if the creator likely intended for that to happen, and I think that standard has been met here given the response by the CEO and the allegations by Jeff Geerling's audience.
If you just happen to look or sound like a celebrity/politician, that's a different story because fraud requires intent. Now, if you used your likeness to imply support by that celebrity/politician for some cause or product, and you don't disclose that you're not them, then we're back in fraud territory.
In this case, there seems to be clear evidence that there was intent to mislead viewers to improve views. That's fraud.
Yes, that was the distinction I was trying to make. These cases are fact dependent. I'm willing to admit that in this specific case there might have been both the intent to imply endorsement by a specific person and that practical result.
But as you can see in the other comments where I'm getting reamed, owning a voice outright is a pretty popular (if currently legally dubious/impossible) concept.
Yeah, you technically don't own your voice/likeness, but it's quite difficult to use someone's voice/likeness without violating some other law. If you call out that you're using it and that your use is not endorsed by the person it came from, you should be fine.