Privacy

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A place to discuss privacy and freedom in the digital world.

Privacy has become a very important issue in modern society, with companies and governments constantly abusing their power, more and more people are waking up to the importance of digital privacy.

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From “Heavy Purchasers” of Pregnancy Tests to the Depression-Prone: We Found 650,000 Ways Advertisers Label You – The Markup (themarkup.org)

submitted 1 year ago by [email protected] to c/[email protected]

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A spreadsheet on ad platform Xandr’s website revealed a massive collection of “audience segments” used to target consumers based on highly specific, sometimes intimate information and inferences.

Not posting an archive link because this is an interactive data story and can't be fully captured by any of the archivers.

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[–] [email protected] 0 points 1 year ago (1 children)

Some of these "segments" are concerning. "Bottled Up Stress", "Finacially Struggling Senior", "Reliant on Credit"

Might as well create a segment for "Easy marks for conmen"

[–] [email protected] -1 points 1 year ago

Yep! They even have segments like "Concerned with self-image". Really fucked up stuff..