this post was submitted on 23 Jul 2024

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Rivian CEO RJ Scaringe says too many carmakers are copying Tesla (www.theverge.com)

submitted 3 months ago by [email protected] to c/[email protected]

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[–] [email protected] 105 points 3 months ago (4 children)

This is modestly interesting. My brother worked here before they had layoffs about two years ago, and had a generally favorable opinion of the company and leadership.

Fundamentally, while I think RJ seems like a sound businessman and technologist, and I like the company's taste a bit, I will never be able to reconcile his views with mine. He very openly views cars as computers and software and services that happen to move you around, and I would like it to be a machine over which I have as minimal a relationship as possible with the manufacturer after I acquire the product.

Still, I wish them luck.

[–] [email protected] 69 points 3 months ago (1 children)

Yeah no my relationship with my vehicles manufacturer should pretty much be "PART BAD SEND NEW ONE."

[–] [email protected] 12 points 3 months ago (20 children)

Sadly that era of the vehicle industry is gone. Even if we completely forget electric vehicles, getting parts for any car is becoming harder, because the manufacturer is trying to sell you assembled bundles of things, rather than individual items.

But then we have electric cars. Swapping the battery in these is insanely costly, and if you need other repairs, brands like Tesla would purposefully go out of their way to ensure you only replace things at Tesla certified shops

[–] [email protected] 26 points 3 months ago (2 children)

Funnily enough, the Rivian CEO talks about exactly that in this interview

In that scenario, we would be using one ECU to do everything I just described. In this case, it’s a much larger computer, but one computer. It’s a massive simplification for how we think about software development and also drives a lot of cost out of the vehicle because instead of 70 to 80 little boxes — little computer boxes with wiring and connectors and everything else — we have, in our case, seven.

So when one small thing stops working, you now have to buy their proprietary, expensive ECU instead of a cheap little microcontroller.

[–] [email protected] 8 points 3 months ago

I have an 01' Volvo. It has an alarm siren under the bumper. They put a nicad battery in the siren so that even if the main battery is cut the alarm can go off. This battery is prone to going bad, leaking out, and ruining the control board. This will cause the sunroof to not work. The rest of the car is still fine. You will get an error message about the security system, but the car will start. You just can't use the sunroof.

If you catch the problem in time, you can cut the siren open and replace the battery, there is also some way to eliminate the alarm feature through reprogramming I think. I have also seen an aftermarket board that will take it's place.

I just live without the sunroof as it's not worth fixing.

[–] [email protected] 4 points 3 months ago

And if your nav system crashes, so does your car

[–] [email protected] 7 points 3 months ago

I suppose I'm shilling here, but check out rockauto.com for car parts. They carry an insane number of car parts for basically wholesale prices. A lot of times you can still buy the individual parts instead of entire assemblies.

[–] [email protected] 2 points 3 months ago (1 children)

That's why God made the BBSHD.

[–] [email protected] 2 points 3 months ago (1 children)

The what?

[–] [email protected] 9 points 3 months ago* (last edited 3 months ago)

Its a popular mid-drive ebike motor conversion kit made by Bafang.

1000021579

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[–] [email protected] 16 points 3 months ago (1 children)

Yeah, people want inexpensive EVs. Especially with all we now know about how much of our data all manufacturers are selling. Even if the Chinese companies are blocked from selling here, someone will eventually make affordable EVs. Hope companies like Rivian are ready...

[–] [email protected] 7 points 3 months ago (2 children)

Rivian is also firmly planted in the luxury segment, with prices to match their clientele. We need manufacturer(s) to make EVs for us common folk in a price range we can actually afford.

[–] [email protected] 2 points 3 months ago

Any new automobile manufacturer has to do that initially in order to make enough money to get the manufacturing and supply chain developed enough to create a car for the masses. They start with a lower volume and higher priced car to get the excitement for the product. Once they have that, they are able to start assembling a larger volume at a lower price.

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[–] [email protected] 6 points 3 months ago (2 children)

Saw a post on YT yesterday by a guy who had put 150k on his rivian truck doing real truck shit - towing, hauling stuff. Two years in and he still loves it. It comes with a great warranty.

[–] [email protected] 3 points 3 months ago (2 children)

Whew. I'm glad he's happy with his purchase. I can't ever imagine having enough money that I could drop that kind of cash on a toy, no matter how neat I think it looks.

[–] [email protected] 4 points 3 months ago (1 children)

I've never looked up the price. Someone should say what they cost for those curious enough to wonder but lazy enough to not look it up. I offer them one vote of approval redeemable nowhere.

[–] [email protected] 5 points 3 months ago

They start at $70k. And they are actually still losing money on each sale.

[–] [email protected] 1 points 3 months ago (1 children)

Why would it be considered a toy? Actually asking

[–] [email protected] 2 points 3 months ago

It's largely marketed as a recreation/sport vehicle. It's for going camping and off-roading.

That isn't too say that it can't also get you to and from work, or even be used for constructive uses. But at the price and feature set, I think anyone would agree it's designed to be a fun luxury first and foremost rather than a practical tool.

[–] [email protected] 3 points 3 months ago

JerryrigEverything?

[–] [email protected] 6 points 3 months ago (2 children)

That's a take I haven't seen before, but I have to agree with it. I was looking forward to my next vehicle being an EV, hoping that would simplify the multitude of problems that I've been having with ICE cars (most notably, transmissions).

What are the options now, when both gas and electric cars are more computer than automobile?

[–] [email protected] 5 points 3 months ago (1 children)

Ev conversion. You just get a new motor and batteries, everything else stays the same

[–] [email protected] 1 points 3 months ago (2 children)

I know that this exists, but does anyone have an estimate on the real price? How much a conversion kit costs + how much installation costs - how much you can get from the engine and parts that are removed? With the current cost of even used cars being fairly high, how worth it/reasonable is this really?

[–] [email protected] 3 points 3 months ago

I've done stupid engine swaps. Unless your vehicle has a kit, no chance you get it done for under 20k. The amount of planning to get shit to fit must be hundreds of hours. If you want to figure out the engineering you'll get in under 15k probably. I doubt it'll ever be cost efficient to convert most models.

[–] [email protected] 2 points 3 months ago

How much money you're getting from your parts I guess depends on the car you have.

The costs for the conversion kit also depend on the car and how much performance you want from it. There some companies selling the basic stuff (battery, BMS, inverter, motor) but the you must figure out how to put it, fabricate parts etc. So I'd say it's a rich people hobby...

There used to be a french start-up that was building a standard conversion kit for the most sold cars, but it disappeared :(

[–] [email protected] 2 points 3 months ago

Haha a bike.

I hold out hope, actually, that as the right-to-repair movement continues to grow, eventually repairability and control will become more common consumer interests, in the same way that vehicle safety wasn't something people thought about when buying a car before the 70s, and now it's one of the main influences when buying a car.

Once people start caring -- and again, I believe this is the direction we're heading -- it will become something manufacturers have to design for.

[–] [email protected] 99 points 3 months ago (3 children)

I’m seriously thought that was Stevo

[–] [email protected] 48 points 3 months ago (3 children)

Steve-O if no one introduced him to drugs and alcohol, and all that ambition and gusto went into starting a business, not getting tazed in the ball sack.

[–] [email protected] 22 points 3 months ago

Can you imagine, that would've been such a waste of his potential...

[–] [email protected] 7 points 3 months ago

Thank you, Jesus

[–] [email protected] 3 points 3 months ago

So 2024 Steve-O?

[–] [email protected] 12 points 3 months ago

I came here to see if anyone else did.

[–] [email protected] 3 points 3 months ago

They do look a like

[–] [email protected] 16 points 3 months ago

Meanwhile they copied Tesla by having proprietary charging stations that only work for their vehicles.

[–] [email protected] 7 points 3 months ago

As a Tesla owner, I agree, so wanna be a good example and make a cheap, simple, full of buttons EV with no tracking?

I like my car, but it would only benefit me if there were as diverse as options as possible.

[–] [email protected] 4 points 3 months ago* (last edited 3 months ago) (1 children)

i doubt this is true; most non tesla cars actually look good where is tesla looks like a dumpster fire... and don't get me started on how garbage tesla interiors are.

[–] [email protected] 2 points 3 months ago

Unfortunately, it's pretty true at least internally, though their dumpster fire reputation is changing that. I've worked at a number of Tier 1 automotive suppliers and OEMs, and I can't even tell you the number of times I've had to listen to "We should do 'thing' because that's what Tesla does". It's leading to a lot of shitty and anti-consumer practices, but fortunately I think some of the smarter leadership is finally seeing that they were shitty ideas all along, and was nothing more that techbro bullahit.

[–] [email protected] 3 points 3 months ago

This is the best summary I could come up with:

In the biggest news of all, Rivian and Volkswagen announced a $5 billion joint venture that will co-develop core parts of the hardware and software platform to be used in cars from both automakers.

We love that because it aligns so beautifully with our mission: the ability to help accelerate putting highly compelling electric vehicles into the market, which will ultimately drive more demand.

A core objective of how we’ve structured the joint venture is that we don’t lose the velocity and the speed and the decisiveness and lack of bureaucracy that exists within our software function today.

Beyond just simplification of how we manage running over-the-air updates across so many different instances, it also gets us a lot of supply chain leverage in a way that we, Rivian, haven’t had in the past.

In fact, you can imagine the day of the announcement, I had a handful of phone calls from CEOs of big semiconductor suppliers, and they’re like, “Hey, we can work harder on pricing.” So, that was awesome.

So, taking away all those mechanical design studio packaging constraints that we had before, and then solving the biggest challenge, which was network architecture by this being that as a project, it’s just a very different type of relationship.

The original article contains 11,459 words, the summary contains 210 words. Saved 98%. I'm a bot and I'm open source!

[–] [email protected] 3 points 3 months ago (1 children)

TL;DR Customers want bigger SUVs so manufacturers should stop building crossovers/sedans similar to the Model Y.

[–] [email protected] 2 points 3 months ago

I guess they could build something similar to the Cybertruck.

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