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Fewer people are using Elon Musk’s X as the platform struggles to attract and keep users, according to analysts (www.nbcnews.com)

submitted 8 months ago by [email protected] to c/[email protected]

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Data from two research firms and figures published by Musk and X suggest a deteriorating situation for X by some metrics. Musk has marketed it as the world’s “town square,” but in number of users it continues to lag far behind social media rivals that focus on video, such as Instagram and TikTok.

In February, X had 27 million daily active users of its mobile app in the U.S., down 18% from a year earlier, according to Sensor Tower, a market intelligence firm based in San Francisco. The U.S. user base has been flat or down every month since November 2022, the first full month of Musk’s owning the app, and in total it’s down 23% since then, Sensor Tower said.

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[–] [email protected] 38 points 8 months ago* (last edited 8 months ago)

How fucked up would it be if your actual town square was owned by a private company?

You have just invented malls. Hugely damaging to society, but they come with convenient parking and air con.

I quite like the tag line X, the abandoned shopping mall of the internet.

I think it describes it well.