this post was submitted on 28 Nov 2023
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Henry Ford designed the Model T to be a bare-bones vehicle affordable for the everyday person. Volkswagon designed the Beetle to be a bare-bones vehicle affordable for the everyday person.
The first car company to design an EV that's a bare-bones vehicle affordable for the everyday person will sell lots of them. Profit per car may be lower but perhaps we need to set the need for maximum profits aside on this particular issue?
My raises aren't even CLOSE to keeping up with inflation. Rather hard to splurge on a fancy EV with tons of high-tech nice-to-have features that are just going to break anyway. All I need to do is to get from point A to point B and have AC, heat and a half-decent stereo system.
Out of curiosity, how much would it cost for you to consider an EV affordable for the everyday person?
The Chevy Bolt has been around for years and can be purchased new for less than $30k. Same with the Nissan Leaf. That's a pretty attainable number for a lot of working adults, and that's assuming you buy brand new. Multiple 2020 Bolts are available near me for around $20k. I'm seeing Bolts that might be another year or two older as low as $15k
I'd argue that price isn't the thing keeping people away from EVs. You can buy a relatively inexpensive EV if you want to.
$15,000 is a cheap affordable price.