Memes

I've always liked IPAs, and I'm probably going to continue to, but the style is kinda beat. They're at a point now where they're just doing the most nitpicky variations on the theme. Dry-hopped rather than wet? That's a juicy IPA. Lactose back sweetening? Milkshake IPA. Ran out of finings and can't clarify your beer? It's not ruined, it's haaaaaazy. Strong enough to black you out after three? Double IPA. After two? Imperial IPA. No stronger than the American light lagers you used to steal from your dad? Session IPA.

The point of IPAs was that they were full of huge, bold flavor in a market that was saturated by beers that were competing with one another to taste the most like a vodka soda and have the lowest calories (and therefore ABV) possible. They were the revolutionary vanguard of beer that tasted like beer. But now I can get all sorts of wild shit. Fruit sours, coffee/chocolate stouts, real pilseners that actually taste like beer, proper copper lagers, all sorts of amazing stuff. The era of the IPA being the only "real beer" has ended. I wish someone would tell the breweries.