this post was submitted on 06 Nov 2023
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Privacy
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How did it backfire for YouTube? According to this source, YouTube has over 2 billion monthly users. Let's assume that a significant portion of this user base is around 10%, as a substantial loss in ad revenues would be necessary for this situation to backfire. That would amount to 200,000,000 users.
Do we have data confirming that ad-blockers gained approximately 200,000,000 new installations over the past month, or is there any other evidence to support this claim?
The argument I heard is that all of the chatter about adblockers is causing normal people who don't realize that adblockers exist to realize that they exist and try them out. I don't know if there's any evidence that this is actually happening, and I don't know how much I can believe that argument at this stage