this post was submitted on 31 Oct 2023
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Here’s what Apple really means when it says “shot on iPhone”::Behind-the-scenes video of Apple’s recent “Scary Fast” event reveals how it was filmed using an iPhone 15 Pro Max — alongside professional recording equipment and studio lighting.

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[–] [email protected] 18 points 1 year ago (2 children)

The only reason you would buy all of that expensive equipment and not use a real camera is if you are making a marketing video for your phone.

[–] [email protected] 4 points 1 year ago (1 children)

You think they wouldn’t be using expensive equipment if they were using an expensive studio quality camera? Lmao.

[–] [email protected] 2 points 1 year ago

Of course they would be using all of that equipment with a professional camera.

Normally you wouldn't use hundreds of thousands of dollars worth of equipment with a cell phone camera.

[–] [email protected] 3 points 1 year ago

That’s exactly what this is… marketing