this post was submitted on 10 Oct 2023
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I feel like I'm summoning a roko's basilisk here, but here we go:
Google should entice people to watch the ads. They should slip in random "free YouTube premium for a month just for you!" ads or quick time events or whatever that you only get when you don't block ads.
"Thanks for watching the ad! Here's an extra 10GB of storage, or points to our store, or whatever!"
Giving out free whatever premiums to your gigantic ass ecosystem to some tiny ass percent of your users will EASILY increase eyeballs faaaaaar more than this blocking shit.
That's a good idea. Another one that may be effective is Google has AI process the video and they drop links in the text below the video based on company $. For example, Cool Shirts Inc. gives ad money to Google for their t-shirts. AI processes all new videos and checks for Cool Shirt Inc shirts. If the video has the shirt in it then this is added in text below the video, "Dig the creator's shirt? Get it here: link.to.shirt.com/buynow". Non-intrusive, fairly good targeting and if I do like something in the video I can check there to purchase or look into it more.
I really like this idea. That would be such a step up from the way most ads are done now, and much less annoying.
It would also be pretty effective I would think, because a lot of people use YouTube to learn and watch videos about their hobbies. So by putting ads for the products actually used in the video, it is automatically advertising to the perfect demographic of people who are much more likely to use those products.