this post was submitted on 09 Oct 2024
441 points (99.6% liked)

Technology

59374 readers
7244 users here now

This is a most excellent place for technology news and articles.

Our Rules

  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago
MODERATORS
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
441
DOJ proposes breakup and other big changes to end Google search monopoly (arstechnica.com)
submitted 1 month ago by [email protected] to c/[email protected]
47 comments fedilink hide all child comments
 

Would it make the internet better? Probably.

you are viewing a single comment's thread
view the rest of the comments
[–] [email protected] 16 points 1 month ago (1 children)

Not neccessarily. A spun off YouTube would still have YouTube premium and ad revenue. They could also sell user data to 3rd parties (I doubt Google currently does it on a large since it's in their interest to have a better ad network than its competitiors). A move similar to Reddit's with their API and exclusive search agreement or agreements to feed certain videos to AI would both fetch a higher price and upset the quality less since the vast majorty of videos watched are found through YouTube itself.

[–] [email protected] 10 points 1 month ago (1 children)

That all sounds shittier to me NGL

[–] [email protected] 6 points 1 month ago (1 children)

The idea behind breaking up a monopoly is to allow competition. So if a competitor to YouTube arises, then both companies will have to offer better service to entice more users.

[–] [email protected] 1 points 1 month ago (2 children)

How would breaking up Google break up the "monopoly" of YouTube, which is what we were discussing.

[–] [email protected] 5 points 1 month ago

The argument is that google uses integration between its own ad network and YouTube to outcompete any similar service. If anyone else tries to launch a video platform and sell ad space to google, which is likely given that google owns the world’s largest ad network, it’s in googles best interest to either give their own competitor an unfavorable deal or to completely lock them out of their ad marketplace.

If YouTube and google were forced to operate as independent companies it eliminates this conflict of interest.

[–] [email protected] 1 points 1 month ago

Youtube is owned by Google (technically Alphabet).