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Amazon will “ramp up” Prime Video ads in 2025 (arstechnica.com)

submitted 1 week ago by [email protected] to c/[email protected]

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[–] [email protected] 10 points 1 week ago (1 children)

The executive pointed out that Prime Video with ads doesn't show commercials in the middle of content. That could change next year.

So regular TV is designed around the ads.

Cliff hangers before ads are done not only for the story, but to keep you there through the ad to get the outcome to the cliffhanger.

That partially went away with the no ad streaming.

Now that shitty behavior is going to come back.

[–] [email protected] 12 points 1 week ago (1 children)

Now that shitty behavior is going to come back.

Of course not. Streaming sites are far too lazy for that. They'll just cram the commercial into the middle of the show with no regard for the story. It's the only way they'll be able to put ads in the middle of shows not made to have ads.

[–] [email protected] 3 points 1 week ago

Ugh, you're right. Enshittify to the max!