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Asus Z890 motherboards emerge at a U.S. retailer — pricing starts at $280 and goes over $1,000
(www.tomshardware.com)
This is a most excellent place for technology news and articles.
Only if you're buying brand new bleeding edge. They always launch the expensive stuff first, it's the early adopter tax. Then after initial demand is sated, they'll release the mid tier and entry level products for the price conscious buyers.