this post was submitted on 18 Sep 2024
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I doubt they are video ads. On other streaming services they are just static images with transparent backgrounds displayed on one third of the screen or borders that show up around the paused video. Pause ads aren't new and I'm guessing YouTube is following other streaming services.
If either of you opened the article, you would know you are correct. There is a picture in the article, the ad is a static banner next to the paused video.
Looks like the reddit embeds were newly added to the page, or weren't loading correctly last night. Couldn't tell those links were previews or final designs of what the ad format would look like. Disney pause ads for example have it overlayed on top of the video instead of shrinking the video to have a banner/border around it. https://variety.com/2023/tv/news/pause-ads-hulu-max-peacock-streaming-1235764850/
Yeah that looks worse
I can't tell what is more gaudy. Keeping the video the same size and overlaying an image with a transparent background, or shrinking everything with some obtrusive weird colored border to make it look like a 90's web page. But at the end of the day, I think it's relatively non intrusive, especially if dismissible while keeping the video paused.