this post was submitted on 10 Sep 2024
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They do. They even give the creator statistics on which thumbnail generated more clicks (completely ignoring other factors so it's a misleading metric anyway).
There's no active a/b testing though. The creators have to specifically change the thumbnail for everyone at once. From what I understand.
No they can a b test so some people will get one version and other people will get the other version and whichever version becomes the most popular is the version that everyone gets.
Ah cool