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YouTube looks to be testing server-side ad injection to counter ad blockers (9to5google.com)

submitted 5 months ago by [email protected] to c/[email protected]

236 comments fedilink hide all child comments

YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.

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[–] [email protected] 4 points 5 months ago (1 children)

Just catch everything in the background, play the full ad on mute, and when the ad segment is coming up in the stream you are actually watching, switch to the cached copy. Shouldn't be too hard to program.

[–] [email protected] 2 points 5 months ago (1 children)

How about replacing them with something nicer, like just showing “Take a moment to pause…” screen with audio muted/relaxing music background?

[–] [email protected] 2 points 5 months ago

Sure, I'd take that over ads anytime.