this post was submitted on 13 Jun 2024
620 points (98.4% liked)

Technology

59374 readers
7113 users here now

This is a most excellent place for technology news and articles.

Our Rules

  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago
MODERATORS
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
620
YouTube looks to be testing server-side ad injection to counter ad blockers (9to5google.com)
submitted 5 months ago by [email protected] to c/[email protected]
236 comments fedilink hide all child comments
 
  • YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
  • This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
  • The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.
you are viewing a single comment's thread
view the rest of the comments
[–] [email protected] 1 points 5 months ago

It seems that Youtube's IT department has decided to utilize the budget and show investors that they are not getting paid for nothing. After all, Youtube is only testing a new type of advertising, and there are already a dozen solutions to the problem in the comments.