Technology
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I have a Onyx Boox Nova C that has pretty much the same technology (Kaleido Plus) and would say that the color display is mostly just a neat gimmick that comes with some tradeoffs. Compared to a pure monochrome E-Ink display the contrast is much worse and colors don't really pop either. You basically always need at least a bit off background lighting to be able to read.
I'd recommend these types of display only if being able to read without background lighting isn't a must and even then only for stuff that's better with color, like notes, technical books or the occasional colored page in a book/manga. If you want to read something reliant on stunning colorful artwork like graphic novels I'd stay away.
This was my fear, thanks. When I saw what they were doing with it I was like come on, who needs to take notes in color.