I don't remember when I watched the telly at home previously. Most of my entertainment are games and then some YouTube and movies not so often (lurking in friend's online streaming services or googling "watch x for free").
Stopped watching the television when too many ads erupted even between the movies that were my last interest in this service.
Most of my telly shows I see nowadays are at a friend's place, and I'm every time annoyed about the amount of ads.