this post was submitted on 01 Jan 2024
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Bluesky posts are finally open to the public::Bluesky remains an invite-only decentralized Twitter alternative, but now, you don’t need to be logged in to be able to see posts on the platform. The app has a new logo, too.

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[–] [email protected] 35 points 10 months ago (17 children)

Can someone explain to me how Bluesky is different than Mastodon and if it’s not different why they bothered creating it when Mastodon exists? I truly don’t get it.

[–] [email protected] 49 points 10 months ago (9 children)

It’s likely that when Bluesky rolls out in full, advertisers will have the ability to place ads in networks or user interest groups similar to Reddit’s framework. This user self-selection will be extremely useful to businesses running targeted campaigns.

https://marketvantage.com/blog/what-does-bluesky-mean-for-advertising/

[–] [email protected] 3 points 10 months ago

They'd have to do that in custom feeds (which people can ignore) or on 3rd party account servers (which people also can ignore, just like in Mastodon)

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