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Are Phones and Smart Speakers Listening to You? Cox Media Group Claims They Can | Cord Cutters News
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this post was submitted on 23 Dec 2023
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Privacy
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I usually wear the tin foil hat in these debates, but I must concede in this case: the eavesdropping phone theory in particular is difficult to substantiate, from a technical standpoint.
For one, a user can check this themselves today with basic local network traffic monitors or packet sniffing tools. Even heavily compressed audio data will stand out in the log, no matter how it’s encrypted, streamed, batched or what have you.
To get a sense of what I mean, run wireshark and give a wake phrase command to see what that looks like. Now imagine trying to obfuscate that type of transmission for audio longer than 2 seconds, and repeatedly throughout a day.
Even assuming local audio inference and processing on a completely compromised device (rooted/jailbroken, disabled sandboxing/SIP, unrestricted platform access, the works) most phones will just struggle to do that recording and processing indeterminately without a noticeable impact on energy and data use.
I’m sure advertising companies would love to collect that much raw candid data. It would seem quite a challenge to do so quietly, however, and given the apparent lack of evidence, is thus unlikely to have been implemented at any kind of scale.
There's also a totally plausible and far more insidious answer to what's going on with the experiences people have of the ads matching their conversations.
That explanation is advertising works. And worse, it works subconsciously. That you're seeing the ads and don't even notice you're seeing them and then they're worming their way into your conversations at which point you become more aware of them and then start noticing the ads.
Which does comport with the billions of dollars spent on advertising every year. It would be very weird if an entire ad industry that's at least a century old was all a complete nonsense waste of money this whole time.
To me, this whole narrative is just another parable about why we need to do everything possible to limit our own exposure to ads to avoid being manipulated.
Damn, I hadn’t thought of that. The chicken egg question of spooky ad relevance. Insidious indeed.
I feel like the idea of some person or group having enough info to psychologically manipulate or predict should be way scarier than the black helicopter stuff, especially given that it’s one of the few conspiracy theories we actually have a bunch of high quality evidence for, just in marketing and statistics textbooks alone.
But here we are. Government surveillance is the hot button, not the fact that marketers would happily sock puppet you given the chance.