this post was submitted on 28 Nov 2023
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Technology
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The impact they're hoping it'll have is people will think this isn't the right time to buy an EV so they'll keep buying Toyota gas cars. That's why Toyota is constantly in the news regarding battery tech - it's to support their fossil fuel business.
More likely that they’re trying to hedge their bet on their hydrogen fuel cell technology that they’ve heavily invested in. It’s actually fairly impressive.
It's cool tech but it's expensive. Per mile, it can't compete on price with gas let alone battery EVs.
Hydrogen isn't working out for them so now they're just delaying as much as possible.