Technology
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So basically, the role of "web designer" is becoming obsolete for small projects, as people are taking notice web developers got their way path open to doing design tasks for peanuts, and conversely, web designers have to upscale their toolset to match the demand. Like, no one would list "React" in a designer's toolset like this article did UNLESS if the process was borderline a copy paste work.
Race to the bottom says it all.
Better to see more creativity then the real solution most small businesses go for of just making a face book page and letting FB handle their design for them.