this post was submitted on 13 Jun 2024
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YouTube looks to be testing server-side ad injection to counter ad blockers (9to5google.com)
submitted 4 months ago by [email protected] to c/[email protected]
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  • YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
  • This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
  • The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.
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[–] [email protected] 159 points 4 months ago (26 children)

Go right ahead. If they actually manage to do it, that will be the end of my YouTube watching. Except on extremely rare occasions. I don't need it badly enough to deal with that.

[–] [email protected] 23 points 4 months ago (2 children)

Same.

I'm excited for YouTube to end my YouTube addiction lol.

Please, Google. Do it. Dare ya.

[–] [email protected] 5 points 4 months ago (1 children)

I genuinely spend too much time on that site, but I haven’t seen an ad in years. If that changes, then I guess I’ll have to change, too.

[–] [email protected] 4 points 4 months ago

I went to watch a diy video at work with chrome and was like WTF is this shit, the ads were so bad I walked back across the shop to get my phone and pull up the same video and started watching it before the video even started on the computer. Who in the hell can actually watch shit like that? It's insane.

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