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Roku explores taking over HDMI feeds with ads (www.lowpass.cc)

submitted 7 months ago by [email protected] to c/[email protected]

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Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.

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[–] [email protected] 7 points 7 months ago (10 children)

These days a lot of utilities have 3 components - hardware, software and backend hosting e.g. Ring door bell - you need all three to be able to DIY it. So DIY options are so complex that only highly motivated technical folks can do it. There need to be open source glue (OSG?) to make it simple, only then we can hope to reduce enshittification.

[–] [email protected] -2 points 7 months ago* (last edited 7 months ago) (9 children)

I can put together a diy ring with shit I have on my desk in about five minutes. It won't be pretty, but a printed case would solve that. Cost would be ~10$+battery and microsd card.

And while I'm more capable than average here, I'm not much more capable than average.

[–] [email protected] 4 points 7 months ago (4 children)

I am not sure how you are thinking of building it. I am thinking you would need a server hosted somewhere that can send a doorbell or video to your phone? It needs security, server to phone push ... it gets complicated.

[–] [email protected] 1 points 7 months ago* (last edited 7 months ago)

Doorbell send video to server on my desktop. Or wherever, I'll trade server space with a friend or something.

Id probably use an esp32 board so: The software to view it live is already written. The software to automatically send it is, I think, already written; just need to configure desktop. The motion trigger is already written.

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